Vaayu x Inretrn
ποΈ Overbuying online is something 51% of shoppers admit to doing, knowing they can return unwanted items later on β behavior also made easier by simple returns processes and the inability to try items before purchasing (Fashion Technology Accelerator).
π While online shopping has transformed retail, itβs also escalated the challenge of returns, leading to significant environmental impacts like increased waste and emissions.
π At Vaayu, weβre helping partners address this with advanced, personal, AI-driven climate data that measures the carbon footprint of their returns, improving decision-making around policies and logistics.
β Our partner Inretrn is already working hard to make a difference, using Vaayuβs advanced data to help e-commerce businesses automate their returns processes, reducing costs and lowering their carbon.
π¦ Via granular LCA and the power of partnership, we can drive the widespread creation of durable products and sustainable packaging, effectively reducing the environmental impact of returns.